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ADLER FOR PLANET 

ADLER for Planet

Closer to nature

Our respect for nature is as deep as our passion for hospitality.

This simple fact is what prompted ADLER for Planet, an initiative designed to promote social justice, economic prosperity and environmental integrity in our world. We have developed a sustainability strategy that provides the basis for a number of initiatives aimed at encouraging a type of tourism that is in harmony with nature and has a positive environmental impact.
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Our vision

The sustainability concept that we have been fostering for over two centuries and seven generations goes far beyond the mere aspect of ecology. We’ve always had a clear core vision: working closely with our staff and partners to create unique living environments and preserve them for future generations. In this respect, ADLER remains a social and ecological pioneer for its commitment to innovation and accountability, including towards the surrounding environment.
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Taking concrete action: the EarthCheck certification

Protecting nature and sustainability has always been the cornerstone of our philosophy.
In 2023, we decided to further intensify our efforts for environmental protection and apply for the EarthCheck certification to achieve GSTC (Global Sustainable Tourism Council) recognition for our resorts.
The EarthCheck certification is a way for us to consolidate and attest to our commitment towards a more sustainable and responsible approach to the future, and to share this opportunity for ongoing improvement with our guests, staff and business partners.

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Our partners along this journey: EarthCheck and Terra Institute

EarthCheck was established in 1987 and is one of the leading environmental certification programmes for the tourist industry. Its partners include research centres and prestigious universities across the globe. It has been accredited by the GSTC and its guidelines were developed based on international certification principles and the UN’s 17 Sustainable Development Goals.

Terra Institute is an international consulting team specialised in guiding companies through the transition to a sustainable management strategy. They have been by our side from the very start of this journey, and will continue to accompany us as we progress.
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Sustainability in hospitality 

Our balance between ambition and reality

Luxury and responsibility – can they go hand in hand? At ADLER, this question accompanies us every step of the way. Because we know: running a hotel consumes resources. Wellness requires energy. Travel leaves an ecological footprint. Anyone striving for sustainability today must face these contradictions – openly, honestly and with a critical mindset.
It’s not always about doing without – but about acting with intention and making conscious, well-reflected choices. That’s what matters to us. How can we offer our guests genuine comfort without major compromises, while still minimizing our impact on the environment? How can we act economically and ecologically at the same time?
The following infographic shows where we already take responsibility – and the steps we’ve gone so far.
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ADLER FOR PLANET 

ADLER Stories

We care for what we love

ADLER for Planet
Our News

From source to glass: responsible solutions for everyone’s wellbeing

The hospitality sector has a naturally high demand for water: pools, wellness areas, lush gardens, and daily operations require volumes that are hard to imagine in everyday life.
For us, water is more than an essential resource – it is a central element, both visible and invisible, in every aspect of our operations.

From idea to impact – Two actions that make a difference

Sustainability often starts with the smallest of choices – in the bathroom, at the foot of the hotel bed. Not through sacrifice, but with vision.
In our previous article, we asked: is a plastic-free hotel a realistic goal or just a dream? For us, one thing became clear: it’s not about eliminating all waste, but rather about using resources more thoughtfully – and rethinking our everyday hotel operations, step by step.

Thinking greener, going further

To holiday at ADLER Spa Resorts & Lodges is to indulge in relaxation, fine dining and well-being in tune with nature. Now all our establishments are proudly EarthCheck-certified.