A double celebration
2024 marks a double anniversary for ADLER
20 years of ADLER Spa Resort THERMAE and 10 years of ADLER Lodge ALPE
On 3 July 2024 ADLER Lodge ALPE will be celebrating its 10th anniversary. Its opening was not that long ago, yet a 5-star lodge set high in the mountains was still a novel idea at the time. The path to completion was paved with a few bureaucratic hurdles, but the result was unique and well worth the effort – a hotel with authentic Alpine charm interwoven with understated, informal luxury. A retreat nestled in the breathtaking scenery of Alpe di Siusi, a setting spectacular enough to impress even the most discerning guests. A place that feels like home from the very first moment, where a dedicated team is ready to pamper guests and add a sprinkle of magic to every moment. Initially two separate seasons, summer and winter soon merged into one continuous season lasting from May to April, with an occupancy rate of almost 99%. Impressive as these numbers may be though, they were not the driving force behind the construction of a second ADLER Lodge on the Renon plateau only five years later. It was all about the high guest satisfaction and the sheer joy of having created something truly special.
On this occasion, we wish to thank our valuable employees and all the guests we have had the pleasure of welcoming over the years. It is only thanks to you, dear friends of ADLER, that we can look forward to the coming decades with fresh momentum and unwavering optimism.
ADLER Spa Resort THERMAE in Val d’Orcia opened its doors on 3 April 2004. As the first step beyond the familiar setting of Val Gardena, and as the Sanoner family’s second spa resort, ADLER THERMAE was an important milestone in the history of the soon-to-be ADLER hotel group. It wasn’t long before what seemed like a risky venture at the time bore the fruit of success. The new thermal resort soon became one of the top destinations in Tuscany, gaining ever-growing popularity. Many of our first guests have long since become regulars. Over the years, the resort’s offer has been expanded to include, for example, a second relaxation room overlooking the pool, an additional panorama sauna and an outdoor fitness area, as well as the MED centre with its holistic health programmes and an in-house laboratory. Additionally, most of the suites have undergone a complete restyling. Since its very beginning, ADLER Spa Resort THERMAE has been offering sustainable spa enjoyment and unforgettable outdoor experiences in the heart of one of Italy’s most scenic landscapes.